REVIEW: MoviePass Temporarily Removes Wait List, In Advance Of Busy Memorial Day Weekend
- thewrap.com: The Netflix-like unlimited-movie-ticket service will allow some 30,000 hopeful customers to join without delay.
Those people will have the option of joining the service without having to put up with a wait, but the offer expires at the end of the day Friday.
Spikes said it remains to be determined how many of the people on the waiting list will use the window to sign up.
The move comes as Hollywood gears up for Memorial Day, a holiday weekend that is among the biggest box-office events of the year for the movie business. This year, Memorial Day onces again promises to be a major weekend for the industry, with studios debuting such major films as “Fast & Furious 6,” “Epic” and “The Hangover Part III.”
To access MoviePass, users pay $25 to $40 a month, based on geography, for which they can see one 2D movie a day at 93 percent of theaters nationwide.
Heads-up to my movie addicted followers. I’ve been using MoviePass for about 6 months now and I love it. You should know that you can only see one film a day, and you can only see each film once, you cannot use MoviePass for 3D movies, you can’t pre-purchase tickets, and their cancellation fees are ABSURD for the first year, so don’t sign up unless you’ll actually use it.
That said, you CAN use it for Fathom Events (provided they’re not sold out), and since I’ve gotten mine I’ve gone to the movies at least once a week almost every week. I’m on a tight budget but setting aside $35/month to know that I can go to the movies whenever I want was a great decision for me. I wouldn’t urge anyone to just sign up for the hell of it, but if you like to go to the movies on a regular basis I would tell you to seriously consider it.
The new system still features a monthly subscriber fee ($24.99 – $39.99, depending on location), but now users get a proprietary card and a smartphone app. The app is iOS only for now; Android is forthcoming. The card acts like a prepaid credit card, which means it can be used to purchase a ticket at any theater. The concept is that users use the app to check in at a theater, and purchase their ticket with the MoviePass card.
The big problem with the previous version of MoviePass was getting exhibitors to play along. But now theaters get full price for the ticket “purchased” by MoviePass users. So the idea seems to be that the economics of the system rely on more subscribers than will actually use the pass on a regular basis. You’re buying movie insurance, in a manner of speaking.
Despite the fact that they were included in the initial press release, AMC will not be participating the San Francisco area MoviePass beta. AMC Corporate has explicitly told their theaters that were said to be included not to honor the service.
I would be down with this. A smartphone app movie subscription that lets you watch unlimited movies in theaters for $50 a month. They also have a “lite” package of 4 movies for $30.
I would use this. I currently have no problem seeing 5 movies a month as it is.
I am so there. That would be a great value in NYC.