Top gif source (x).
The conversation around Sherlock after the third season’s premiere in the UK and leading up to the US premiere this Sunday, January 19th, can best be summed by this post from the BBC One Tumblr: “Tumblr, are you okay?”
Gif source (x).
From January 1st to the 14th alone, there were 720.9k posts made about Sherlock by a community of 2.6 million Tumblr users, earning 63.6 million notes. That completely blows away any of the other communities we’ve looked at on Tumblr; the conversation around fashion earned 23.7 million notes over the course of a month, or nearly a third fewer notes in two more week’s time.
This is a dedicated fandom, to say the least, and Sherlock fans might be giving Doctor Who fans a run for their money in terms of engagement. (Although we must note there’s a lot of fan crossover and even fandom collisions on Tumblr).
The majority of the top Sherlock posts were images, and many of those gifs (the one at the top of this post was the 7th most popular post overall in that two week time period). Fan-made gifs expressing their emotions around the third series premiere, art based on the characters’ lives, and mashups with the actors’ other work also featured in the top ten posts.
So bbcone? Tumblr might be a little wobbly right now, but we have faith they’ll pull themselves together through the power of fandom.
Gif source (x).
December: Matt Smith in ‘American Psycho’ musical - 7584 notes
November: ‘Aladdin’ hits the stage - 19834 notes
October: ‘X-Men First Class’ First Look - 14688 notes
September: Behind the Scenes of ‘Dumb and Dumber To’ - 2776 notes
August: Meet the ‘Mother’ - 2011 notes
July: Dragon skulls promote ‘Game of Thrones’ - 80987 notes
June: ‘Girl Meets World’ goes into production - 11164 notes
May: PBS fakes us out with almost real reality shows - 10940 notes
April: Leading men get older, leading ladies stay the same age - 26491 notes
March: Hello Topanga - 40679 notes
February: ‘Archer’ IRL - 1743 notes
*chimes sound* *finds pitch* [caroling intensifies]
♬ On the twelfth day of Christmas NBC gave to me… ♪
12 Plumbers Plumbing
11 Puppies Playing
10 Swords a-Sweeping
9 Halperts Glancing
8 Mads a-Mincing
7 Swansons Grinning
6 Beasts a-Preying
4 Falling Nerds
3 Hench Men
2 Bros in Love
And Red Reddington getting set freeeeeeeeee
GOD BLESS US, EVERYONE.
This is how you social media.
And the answer came back in a single sentence:
Because of you, Saturday, November 23, 2013, The Day of The Doctor, was the biggest television event they’d ever seen on Tumblr.
5.0 million posts
4.9 million reblogs
3.1 million likes
1.0 million contributors
It was bigger than the VMAs, the Super Bowl, and the Grammys…
We’ve always said that the Doctor Who fandom on Tumblr was bigger on the inside. Now we all have a better idea of just how big that inside is.
And what’s amazing is we’re still growing.
A+ headline. ICYI - MoMA Teens
Does Wil Wheaton know who the 12th Doctor is? Has the coveted ‘Doctor Who’ role already been cast? Seems possible based on his comment on this Tumblr reblog. Interesting indeed.
My tech knowledge is pretty lacking so I tried to address how I would feel directly if things were to change. All of the bloggers interviewed are much more insightful than I and have some really accurate and calculated thoughts about the whole thing.
A vast change in features and freedom on the platform might have me reconsidering, but they would have to be pretty drastic. Even if I had only 10 followers, I’d probably still post.
Bottom line really is, and what I was trying to get at, is no one knows right now exactly what’s going to happen to the site in the future. Sounding the doomsday alarm in my opinion is premature, so until everything changes for the worse (which I really don’t think it will), I’m going to keep on keeping on and suggest everyone do the same.
So we had a bit of fun with our Doctor Who Tumblr Tracked Tags Video today….
We threw a tag in there that didn’t make any sense: ‘secretwhoviantag’
And if you were among the first five Whovians to follow the instructions, you would have won a little something (courtesy of BBCAmericaShop.)
We’ll be doing more of these in the near future so keep being clever.
Again, the Doctor Who tumblr proves to be the best. Look at this level of engagement. Anyone can post a GIF, few are going this deep.
First of all, let me say that you, the fans of Boy Meets World, have been awesome. That word is often used incorrectly by people, including myself, on a daily basis but you have truly been awe inspiring. You, yes, even YOU, are the reason that Girl Meets World WILL BE MADE. J
I do not know how many BMW cast members will be returning for GMW, or how often they may appear if and/or when they do appear. I am going to do my best to not speak for others with this open post. But because I have known Michael Jacobs, Ben Savage, Rider Strong, Will Friedle, and Bill Daniels for 19 years, I know we share many of the same feelings regarding the 7 wonderful years we spent making BMW. Those years were among the most warm, hilarious, insightful, educational years of my life and I wouldn’t trade them for the world. Another thing I wouldn’t trade for anything is the integrity and the heart with which BMW was made. I promise with the entirety of my heart that we will make GMW with the same honesty, innocence, and intelligence that you learned to expect from BMW.
I say this because making the decision to do the show involved more conversations than you can possible imagine. These conversations were with the same people I mentioned above because they were all instrumental in creating and maintaining the heart of BMW. The first comment out of every person’s mouth was, “Let’s only do it if we think we can create something as special as we did with BMW.” When the news leaked that GMW was in the making, literally days after I first heard about the project myself, Michael Jacobs and I had a conversation and we talked about how we were both so blown away by the reactions from all of you. We felt honored. We felt nostalgic. We felt touched by the excitement in your comments, tweets, Tumblr, and Facebook posts. But most of all, we felt inspired. We felt inspired to bring these characters back to life and to tell you more of their stories. Michael said to me, “Danielle, when I read what people say BMW meant to them it makes me so very proud of all of us. I think it is important for us, for as long as we are fortunate enough to have this opportunity to do GMW, that we all look each other in the eyes every so often and make sure we know we have something of value to offer the audience.” I think we have that with GMW.
I say that so that I can say this: GMW is a new show. It isn’t BMW brought back to life but in current day. It will have familiar faces, familiar themes, and familiar messages. It will also have new faces, new themes, and new messages. BMW never spoke down to the audience and we are going to do our best to never do that with GMW. But please keep in mind that this there will be episode 1, of season 1, of a brand new show. We started at the same place with BMW but we evolved and we evolved quickly. For those of you who knew and loved BMW, please allow this show to evolve as well. Stick with us. Give us a chance.
In the meantime, a sincere thank you to every one of you for all of your tweets (I read them all, every day. It killed me not to be able to talk about it!), even those of you who asked us not to do it. There were only a few of you but I know why you don’t want GMW to happen and I appreciate that BMW meant enough to you that you don’t want to see its legacy tarnished. I can assure you, we don’t want that either. Your love, dedication, and appreciation means more to us than you could ever know and it will be the driving force behind our passion to make the best show we can possibly make. Thank you for giving us the chance to do it again.